HALLYU(K홀릭) 또는 온라인 다크 패턴 > NEW도서

HALLYU(K홀릭)



도서명 : HALLYU(K홀릭)
저자/출판사 : 장대환,저자,글,, 매일경제신문사
쪽수 : 400쪽
출판일 : 2024-01-04
ISBN : 9791164846474
정가 : 32000

Preface

PART 1 KOREAN IDIOSYNCRACIES THAT FASCINATE FOREIGNERS
Koreans Don’t Take Unattended Wallets
K-food Extravaganza
Deliveries at The Speed of Light
Jeonse, Korea’s Unique Housing Solution That Even Angelina Jolie has Used
Fast Wi-fi Everywhere!
K-medical Service Wins the Hearts of Foreigners
Korea: The World’s Fastest Aging Country
Getting Around Smartly with Korea’s Public Transportation

PART 2 KOREANS MAKING THEIR MARK IN THE WORLD
Korean Leaders at International Organizations
From a Sports Periphery to a Powerhouse
Riding the Korean Wave With BTS, B-boys, Dancers, and Musicians
Did We Miss the Nobel Prize? Fear Not, We Have the Fields Medal!
Koreans Featured in Time Magazine

PART 3 The Power of Culture
From Squid Game to The Glory, K-Content Captivates Viewers Worldwide
K-Content: Soft Power Superstar
Getting to 64.3B K-pop Content Views
Blackpink Boasts the Most YouTube Subscribers Among Artists Worldwide
Korea: The Birthplace of Webtoons
A Nation that Distinguishes Itself in Global Sports
Taekwondo: From Korea’s National Sport to a Global Phenomenon
The Power of the Korean Passport: Visa-free Entry to 192 Countries
Overseas Koreans Agency Supports 7.32M Korean Expats

[Take a break] 10 Reasons Why Korea is an Attractive Destination

PART 4 KOREA, A COUNTRY THAT NEVER GOES DARK
From Aid Beneficiary to Science and Technology Benefactor
K-Power on Display at the Olympiad
Went to Catch Fish, Ended Up Building an Antarctic Science Base
Korea Poised to Become a Space Powerhouse
Powering Korea Via Nuclear Plants
Waiting for a Nobel Prize

PART 5 KOREAN COMPANIES THAT MADE THE IMPOSSIBLE, POSSIBLE
Small Korean Companies That Conquered Global Niche Markets Worldwide
The Authority of Korean-Made Semiconductors
Korean Cars: Come So Far, Got so Far to Go
From a Clunker to a Luxury Car
One Out of Two Electric Vehicles Worldwide Uses a Korea-Made Battery
Korea's Defense Industry: Largest Arms Export Since the Nation's Founding
The First Korean President to be Invited to the NATO Summit
A Country That Owns the A380 Super-large Passenger Aircraft
Korean Construction Companies Building Landmarks in the Middle East and Asia
Korean Bio Industry Joins the Ranks of Big Pharma
Not an Oil-Producing Country, but the World’s Largest Exporter of Petroleum Products




온라인 다크 패턴



도서명 : 온라인 다크 패턴
저자/출판사 : 백병성,저자,글,, 커뮤니케이션북스
쪽수 : 98쪽
출판일 : 2023-12-05
ISBN : 9791128898013
정가 : 12000

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01 접속에서의 기본 심리
02 소비자 심리를 활용한 온라인 거래
03 다크 패턴 디자인 전략
04 과도한 요구와 정보 오용
05 다크 패턴 표시·광고
06 의사결정 방해
07 숨겨진 정보와 조종당함
08 이중부정과 한발 들여놓기
09 MZ세대 소비 특성
10 자율과 간섭