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자동차왕 정몽구 오디세이아



도서명 : 자동차왕 정몽구 오디세이아
저자/출판사 : 백인호, 정음서원
쪽수 : 320쪽
출판일 : 2022-07-15
ISBN : 9791197249976
정가 : 18000

■ 서 문 / 3

제 1 부 현대차 미래 비전
1. 현대차 미래 비전 ····························································12
2. 정주영과 카를 벤츠 ························································16
3. 현대차 정주영과 박정희···················································26
● 포드와의 싸움 / 31
● 엔진 일원화 계획 / 33
4. 박정희 대통령과 담판······················································36
5. 라이벌 신진자동차···························································40
● 국민차 포니 / 43
6. 재벌 계열 분리·································································48
7. 현대그룹 계열분리 (왕자의 난)········································53
8. 정주영의 6·25 피난 ·························································59
9. 정주영에게 온 행운··························································62
● 정주영과 아이크 사이의 에피소드 / 64
10. 고령교(高靈橋)의 참담한 실패·······································67
● 정세영 회장 / 69

제 2 부 현대가(家) 사람들과 기업
11. MH(정몽헌) 현대그룹의 「건설」과 「상선」(HMM)···········76
● HMM(현대상선)과 MH(정몽헌)와 현정은 / 81
● 현대가(家)와 신한해운 / 89
● 민족자본 호남은행 / 92
● 현대상선의 파산 / 93
● HMM(현대상선)의 종가(宗家)(현대차그룹) 귀환 / 97
● MH(정몽헌)과 대북(對北)사업(금강산 관광) / 99
● 소(牛)떼 방북 / 101
● 2차 소떼 방북 / 104
12. MH(정몽헌)와 현대전자···············································106
● 정주영 회장과 구자경 회장(LG그룹) / 109
13. 극동석유-현대오일뱅크···············································114
● 매각과 회수 / 117
● 정신영과 장정자 / 119
● 정몽혁과 현대오일뱅크 / 124
14. 정인영, 한라그룹, 5공(共)············································127
● 정인영 회장과 함께 / 129
● 운명의 중동(中東) 진출 / 132
● 사우디 주베일 산업항 / 134
15. 파란의 현대양행··························································138
16. 정상영 회장과 KCC······················································143
17. 현대의 기아자동차 인수···············································147
● 기아차 팔아주기 / 150
● 현대의 승리, 삼성의 패배 / 151

제 3 부 정몽구와 현대자동차그룹
18. 정몽구 등장 정세영 퇴장··············································154
● 현대산업개발(HDC) / 156
19. 그룹 경영자 협의회 ·····················································159
20. 삼부자(三父子) 퇴진론(형제의 난 2)·····························165
● 박세용 회장과 2차 왕자의 난 / 171
● 왕자의 난, 삼성의 경우 / 172
21. 삼성그룹, 삼성자동차···················································177
22. 대주주보다 소액주주가 더 사랑한 BMW······················186
23. 현대제철(정주영)과 포항제철(박태준)··························190
● 정몽구의 현대제철 / 195
24. 현대조선, 세계의 조선(造船) 산업································198
● 그린(Green)조선 / 201
● LNG선(船) 시대 / 202
● 대우조선의 부침 / 205
● 한국조선해양 탄생 / 207
● 현대삼호중공업 / 208
● 현대미포조선 / 210
● HGS(현대글로벌서비스) / 211
● 정의선 회장과 로보틱스 / 213
25. 정몽근 회장과 현대백화점···········································217
26. 서산(瑞山)의 천지개벽 ················································221
● 서산B지구 / 225
● 서산농장 / 227
27. 정주영(峨山)과 사회복지사업재단································229
● 서울아산병원 / 231
● 정주영과 존스홉킨스 / 232
● 아산나눔재단 / 234
● 정주영과 울산대학교 / 236
28. 정몽구 회장의 미국 자동차 명예 전당 헌액 ··················239

29. 정몽구와 포르쉐 박사 ·················································242
● 포르쉐 박사와 프랑스 국민차 / 245
● 폭스바겐 그룹의 오너는? / 246
30. 정몽구와 헨리포드 ······················································249
● 포드의 명차들 / 253
31. 현대모비스의 갤로퍼(GALLOPER) 신화························257
● 경주마 ‘갤로퍼’의 탄생 / 258
32. 정몽구와 현대자동차 그룹···········································262
● 정몽구의 에피소드 / 264
33. 현대차 정몽구 재단 ·····················································267
● 현대차의 정몽구 스칼라십 / 271
34. K양궁(洋弓)의 아버지 정몽구·······································273
● 올림픽라운드 / 278
35. 에필로그(Epilogue)·····················································280
● 품질 총괄 본부 / 283
● 10년, 10만 마일 보증제도와 어슈어런스 프로그램 / 284
● 명차 제네시스 / 287

[부 록]
■ 정몽구 어록··································································292
● 품질 경영 / 293
● 글로벌 경영 / 296
● 고객중시 / 301
● 연구개발(R&D) / 302
● 인재(人材) 경영 / 304
● 동반성장/사회기여 / 306
■ 명예의 전당 헌액 수락 연설···········································309
■ 정몽구 명예회장 연혁····················································316